William Morris Agent Larry Auerbach remembers Elvis Presley


By: Elvis Australia
Source: www.elvis.com.au
September 29, 2019

Larry Auerbach booked Elvis Presley's first network television performance in 1956. The agency had just signed on to represent Presley when a producer for Jackie Gleason's 'Stage Show' called Auerbach and said he needed an act, 'a country singer', for an upcoming broadcast. So Auerbach said, 'I've got one', while knowing almost nothing about Presley's act.

During rehearsal, there was a problem. Producer Jack Philbin turned to Auerbach while Elvis Presley gyrated and said, 'All the parts in his pants are moving'. Auerbach, assigned to fix the problem, took the singer to an Army and Navy store at 53rd Street and Broadway and bought him his first athletic supporter. 'He said, 'Why am I wearing this?' and I said, 'So your parts won't move', Auerbach recalled.

Elvis Presley Video Larry Auerbach talks about Elvis

Elvis News Latest Video Updates

Nat Lefkowitz, Elvis, Colonel Parker and Harry Kalcheim William Morris Agency, 1740 Broadway, New York, NY - Tuesday, January 31, 1956.
Nat Lefkowitz, Elvis, Colonel Parker and Harry Kalcheim William Morris Agency, 1740 Broadway, New York, NY - Tuesday, January 31, 1956.

Nat Lefkowitz, Elvis, Harry Kalcheim William Morris Agency, 1740 Broadway, New York, NY - Tuesday, January 31, 1956.
Nat Lefkowitz, Elvis, Harry Kalcheim William Morris Agency, 1740 Broadway, New York, NY - Tuesday, January 31, 1956.

Elvis Presley Video Interview with Milton Berle: Milton Berle talks about Elvis Presley

Elvis Presley Photos Elvis on National TV in the 1950s
Elvis Presley Photos Elvis Presley: The Milton Berle Show on April 3, 1956
Elvis Presley Photos Elvis Presley: The Milton Berle Show: Los Angeles: June 5, 1956
Elvis Presley Photos Elvis Presley: The Ed Sullivan Shows

Elvis Presley Video Hound Dog: The Milton Berle Show: June 5, 1956

Articles about Elvis Presley Elvis on national TV in the 1950s

This detailed look at Elvis in the '50s includes several videos of Elvis live on stage including his army induction and much more.

© Copyright 2019 by www.elvis.com.au & www.elvispresley.com.au

This page. https://www.elvis.com.au/presley/larry-auerbach-remembers-elvis-presley.shtml

No part of any article on this site may be re-printed for public display without permission.


-
Elvis Presley Video Tupelo's Own Elvis Presley DVD

Never before have we seen an Elvis Presley concert from the 1950's with sound. Until Now! The DVD Contains recently discovered unreleased film of Elvis performing 6 songs, including Heartbreak Hotel and Don't Be Cruel, live in Tupelo Mississippi 1956. Included we see a live performance of the elusive Long Tall Sally seen here for the first time ever. + Plus Bonus DVD Audio.

This is an excellent release no fan should be without it.

The 'parade' footage is good to see as it puts you in the right context with color and b&w footage. The interviews of Elvis' Parents are well worth hearing too. The afternoon show footage is wonderful and electrifying : Here is Elvis in his prime rocking and rolling in front of 11.000 people. Highly recommended.

Tupelo's Own Elvis Presley DVD Video with Sound.